
BE News: StuRents reports 49.6% increase in UK PBSA viewings from US students

BE News reported how StuRents platform data shows a 49.6% YoY increase in US students viewing PBSA for the 25/26 lettings cycle.
US students also view at a higher price point than UK students (£214pppw for US students), £26 higher than UK students.
Richard Ward, our Head of Research said "For the student property industry in the UK, diversification of global appeal is critical. The US student population is a significant group that can support our universities, town centres and property sector. As we’ve seen with China, the US represents a key market with strong purchasing power, and tapping into this demand helps reduce over reliance on any single region, which is likely to benefit both our universities and accommodation providers.”
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